UVA Newcomb Hall
Bold graphics and wayfinding bring new energy to Newcomb Hall and give prospective Hoos a glimpse of student life at The University of Virginia (UVA).
Newcomb Hall is a hub of student life at UVA and the starting point for Grounds tours. We worked with the University’s marketing department to bring the existing brand into the built environment through wayfinding, wall graphics, and photography.
Client
The University of Virginia
Location
Charlottesville, VA
Markets
Services
We used UVA’s colors, photography, and visual language to create an environment that feels distinctly connected to the University. Integrating wayfinding into the wall graphics keeps navigation clear while giving each floor a more energetic and welcoming presence.
Wayfinding is integrated into branded wall graphics for a seamless experience.
Photography that features students is color-toned to work cohesively within the University’s brand guidelines.
Large-scale graphics bring energy to every floor of the building, including the basement level.
