VCU Basketball Development Center
A bold graphics program brings VCU basketball’s identity and history into the spaces where players train, compete, and build community.
We developed signage and environmental graphics that carry VCU basketball’s brand throughout the Development Center, from the building exterior and lobby to training and team spaces.
Client
Virginia Commonwealth University
Location
Richmond, VA
Markets
Collaborators
The graphics program creates a consistent visual language across the facility, combining team branding, photography, and moments from program history. Signage and environmental graphics work together to orient visitors while creating an energetic setting for players, recruits, and guests.
Exterior branding gives the Development Center a strong presence along Broad Street.
Program history and player imagery create visual moments throughout major gathering and training spaces.
Brand details extend into signage, reinforcing team identity without competing with the architecture.
